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San Francisco, CA, July 25, 2005
Premium Network Introduces New Contextual POPs Advertising Platform Allowing Marketers to Super Target Audience

Premium Network, Inc. (http://www.premiumnetwork.com), the leading online advertising and promotions firm, announced the release of a new automated advertising platform offering advertisers the ability to generate POPs based on user preferences. By submitting and self managing a list of keywords and URLs directly via an automated submission engine, advertisers can now super target users who have shown an interest in a product or service category. 

The user base for this advertising platform is powered with an audience of over 30 million unique users.  Advertisers can reach users based on browsing and searching habits thereby targeting those most likely to respond to specific advertising. 

Advertisers log onto Premium Network’s Search Portal, PremiumSearch.Net (http://www.premiumsearch.net), to customize a list of keywords and URLs relevant to their audience base and then program their advertising to run automatically.  As users search the web and access different sites a built in tracking pixel monitors conversions and creates a report letting the advertiser know exactly which keyword or URL generated a lead.

Components of the Contextual POPs Advertising Platform include:

  • Secure method of placing orders via credit card
  • Account management and reporting tools
  • Over 30 million unique visitors a month
  • Targeting of multiple channels
  • Tracking results per channel
  • Optimization by channel, keyword or URL

Premium Network’s family of online sites provides far greater potential in advertising than conventional approaches used to target specific audience segments. With over 100 sites and Premium Network's core products of site-specific advertising, ad networks, and database targeting, advertisers can deliver their messages to any one of a dozen targeted categories and audience segments. Products and services available also include Strategic Ad Banners, Contest Promotions, Content Integration, Rich Media, Targeted E-Mail, Opt-in Programs, and Web-to-Retail Merchandising POP Programs. 

Premium Network, founded by Ken Margolis, has been helping to increase advertising revenue since 1994. Exceptional services, promotions, and sweepstakes are what make Premium Network the consummate one-stop advertising resource value. 

Interested advertisers may purchase a test campaign of the Contextual POPs Advertising Platform for just fifty dollars.

Contact us at: 415-575-1444.

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